We ran into two-thirds of Hanson at Rachael Ray’s SXSW party this afternoon, and brothers Isaac and Taylor were making a serious effort to get the word out about teaming up with the music fest for a last-minut, massive benefit concert for Japan. Details are scarce at the moment — there’s not even a press release out yet. But the concert will start tomorrow (Saturday, March 18) at noon and will run a whopping 12 hours. It will also stream live for the entire show. Isaac says an album of the concert will also be available for download from iTunes. There are more than 2,000 acts at SXSW this year, so it’s the perfect opportunity to pull off a “We Are the World”-style benefit.
Update: Hanson.net is reporting that Widespread Panic, the Boxer Rebellion, Ben Folds and the Courtyard Hounds were the first to sign on. The stream will include live and pre-recorded performances as well as messages from musicians. Watch and donate at SXSW4Japan.
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