It’s official, VH1 is killing it on Monday nights. The premiere of Basketball Wives‘ third season brought in over 3.5 million viewers during its 8 p.m. premiere and the 11 p.m. encore. And the debut of the network’s first scripted series, Single Ladies, collected 2.8 million viewers during its original showing and encore. Monday night was our highest rated night since October 2009 thanks to all of you viewers who tuned in. For more info about the ratings and the new season of hot summer shows, read on…
MONDAY NIGHT’ S PREMIERES OF VH1’S “SINGLE LADIES“ AND “BASKETBALL WIVES“ SEASON THREEPROPEL NETWORK TOHIGHEST RATED NIGHT SINCE OCTOBER 2009
3.5 Million Total Viewers Tune In To The Third Season Premiere And Encore Of VH1’s “Basketball Wives” – Premiere Episode Scores A 1.2 In the Key18-49 Demo
VH1’s First Hour-Long Scripted Series “Single Ladies” Scores An Impressive 1.2 Rating In The 18-49 Demo – 2.8 Million Total Viewers Tune In To the Premiere And Encore Episode
Both Premieres Average 2.0 Ratings with Women 18-34
NEW YORK, NY – June 1, 2011– VH1 kicked off the summer this past Monday evening with two hot series’ premieres that drove the network to its highest rated night since October 2009. Monday night’s 8:00pm* third season premiere of “Basketball Wives” scored a 1.2 in the key P18-49 demo – up 36 percent from the series second season premiere – and attracted 1.8 million total viewers. When combined with its 11pm* encore episode, the series brought in 3.5 million total viewers to VH1 Monday night.
At 9:00pm*, the two-hour premiere of VH1’s first hour-long scripted series “Single Ladies“ also drew an impressive 1.2 rating in the key P18-49 demo and 1.8 million total viewers. When combined with its 12am* encore, “Single Ladies” drew in 2.8 million total viewers. VH1’s new, hour-long scripted romantic comedy series “Single Ladies” follows Val, Keisha, and April – three best friends with different philosophies on sex and relationships, proving not all women have the same desires.